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Promoted.ai enhances marketplace search and ads, offering advanced AI interaction and personalization to boost revenue and efficiency. Perfect for professionals seeking optimized workflows, discover how Promoted.ai can transform your search and ad strategies today

Promoted.ai enhances marketplace search and ads, offering advanced AI interaction and personalization to boost revenue and efficiency. Perfect for professionals seeking optimized workflows, discover how Promoted.ai can transform your search and ad strategies today

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Updated on November 23, 2024 (2 months ago)
TL;DR

Transforming Marketplace Search and Ads with Promoted.ai

TL;DR

Revolutionizing marketplace search and ads, Promoted.ai is an innovative tool that unifies organic search, promotions, and ads in one optimized system. This AI-powered platform dramatically improves search relevance and native ads ranking, leading to a significant increase in revenue for marketplaces. With features like ML-driven search relevance and unified ads quality, Promoted.ai ensures that users find what they're looking for efficiently. Whether you're Hipcamp, Outschool, or RVshare, Promoted.ai offers a scalable and reliable solution to enhance your search and ads performance. By combining the latest in LLM search relevance AI technology with tried-and-tested ML, Promoted.ai delivers outrageously better ads performance, making it an essential choice for businesses looking to maximize their marketplace revenue.

Publish Date

2002-06-01

Platforms

Transforming Marketplace Search and Ads with Promoted

At the heart of Promoted is a sophisticated suite of features designed to transform marketplace search and ads processes. This innovative tool offers a unified system that optimizes organic search, promotions, and ads, significantly enhancing revenue generation for marketplaces. One of the key advantages of Promoted is its ability to dramatically improve search relevance and ads quality. By combining tried-and-tested machine learning with the latest large language model (LLM) search relevance AI technology, Promoted ensures that users find exactly what they're looking for in marketplace search, ads, and recommendations. This results in a substantial increase in conversions and revenue. To provide a more detailed understanding, here are 8 key features that make Promoted an essential tool for marketplaces:

Unified Search and Ads for Marketplaces

Promoted.ai unifies organic search, promotions, and ads in one optimized system for marketplaces, enhancing search relevance and ad quality.

AI-Driven Search Relevance

Utilizes machine learning (ML) and large language model (LLM) search relevance AI technology to improve search results dramatically.

Customized Ad Campaigns

Generates tailored ad copy based on landing page data, ensuring ads are optimized for multiple platforms like Facebook, Twitter, and LinkedIn.

Streamlined Marketing Efforts

Saves time and resources by quickly generating multiple ad variations, improving marketing efficiency and reducing the workload on marketers.

Improved Conversion Rates

Enhances conversion rates by delivering more compelling and targeted advertisements to potential customers, leading to higher revenue and better marketing ROI.

Enhanced Search and Discovery Relevance

Dramatically improves search and discovery relevance, ensuring that users find what they are looking for in marketplace search, ads, and recommendations.

Scalable and Reliable Infrastructure

Runs at public company scales with reliable, multi-region, and multi-cloud support (AWS, GCP), ensuring efficient and scalable operations.

Open Source Availability

Offers open source code and system diagrams, allowing users to review and integrate the technology into their in-house systems for better control and customization.

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Pros
  • Unified search, feed, and ads for marketplaces
  • Improved search relevance and ads quality
  • Increased conversions by better matching users with relevant content
  • Open-source availability for in-house customization
  • Scalable and efficient system for public company scales
Cons
  • Lack of transparency in AI usage
  • Potential for overly generic proposals
  • Need for better integration with other tools
  • Potential for high costs due to ML and LLM technology
  • Risk of eroding trust if not managed properly

Pricing

Promoted offers an initial $10k credit, followed by subscription plans tailored for marketplaces. The specific pricing details are not publicly disclosed, but it is designed to provide unified search, feed, and native ads optimization for increased revenue and conversions.

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TL;DR

Because you have little time, here's the mega short summary of this tool.

Promoted.ai is an AI-powered tool that unifies organic search, promotions, and ads to optimize marketplace performance, significantly increasing revenue by up to 25% through improved search and ad relevance, making it a standout solution for marketplaces like Hipcamp, Outschool, and RVshare.

FAQ

What is Promoted.ai and how does it work?

Promoted.ai is an AI tool that unifies organic search, promotions, and ads in one optimized system for marketplaces. It sorts marketplace search and promotes the best listings at the top to increase revenue. Promoted uses machine learning to predict clicks and conversions, ensuring that search and feed results are relevant and optimized for long-term business value.

How does Promoted improve search and ads performance?

Promoted improves search and ads performance by using a unified ranking system that considers long-term success. It optimizes for sustainable business outcomes like sales and revenue, not proxy metrics like clicks or views. This approach maintains user retention and trust while optimizing recommendations.

What are the key features of Promoted?

The key features of Promoted include its unified ranking system, real-time optimization, and open-source technology. It also offers metrics and visibility tools to measure performance, an introspection tool to understand search result rankings, and integration with web and mobile apps for logging events and conversions.

Is Promoted suitable for large-scale marketplaces?

Yes, Promoted is scalable and designed to handle large-scale marketplaces. It runs at public company scales on AWS, GCP, and other multi-cloud environments, ensuring reliability and efficiency in optimizing search, recommendations, and ads.

Can I implement Promoted in-house or is it a cloud-based solution?

Promoted offers both cloud-based and in-house implementation options. Its open-source technology allows businesses to integrate it into their existing systems, providing flexibility and control over optimization parameters.

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